In our individual journey of getting handcrafted and authentic Indian wear, we explored the various cities of India to discover the amazing work created by local arisans. That was the time when we thought of acting as bridge between beautiful women and super fine products across India.

Ethniq Diva , an initiate started by women entrepreneurs who have worked extensively in the IT industry wanted to help the weaver community by creating a platform for weavers for showcasing their unique products. In their journey of identifying these weavers across India, they partnered with an initiative of the NGO Sewa international pioneered by Mrs Jayanthi Ramanan and Mr Ramanan who are tirelessly working towards uplifting the weaver community.  This joint partnership is working towards promoting women and girls clothing weaved by skilled weavers across India. The partnership will also further optimse supply chain and allow customers to buy in good conscience knowing that they are helping the weaver community , and conserving local arts, traditions and inturn improving their fellow human beings livelihood.

Dedicated to creating a unique interpretation of age-old crafts, we partnered with artisanal communities, textile designers, weavers across india to showcase a new, contemporary design language that comes from India and belongs everywhere on the globe. Travelling to the colorful corners of this fascinating country, we curate unique and exclusive collections of handmade Sari’s , Stoles, Designer Blouses , ethnic clothing for your young princess ,Silver Handcrafted jewellery and much more....

We offer you curated collection of the very best styles from every nook and corner of India- all on one platform! It will help all the Indians across the globe to access its culture and ethnic wear at one stop online cultural boutique.

Responsibly sourced directly from exclusive weavers across the country, we promise quality, value for money, and satisfaction- to you and our weavers. We are also working very closely with weavers in India to get all our customers a varied collection of silks though Regional picks in - Kanjeevanram’s, Banarasi , Ikat, Maheshwari, Paithani, Jamewar, Bandhani & Bandhej, Chanderi, bagalpur silks and so may more. Plus our Cotton picks though Irkal, Kota, Pure Linens , Dhaka, kalamkari, south cotton etc.

We plan to generate work for all the weavers across our country and see them flourish too.

Come and Immerse yourself in the beauty of India and savor the delightful treasures at leisure, with us!!